Guides
Methods to prepare your project.
Business plan, financial forecast, market size, funding: each guide gives you a method you can apply on your own, with worked examples.
Guide · 10 minutesHow to write a business plan: a simple template for your projectHow to write a business plan: the sections to cover, the financial tables to include, a simple template and the mistakes to avoid when starting out.Read the guide →
Guide · 11 minutesFinancial forecast: build it step by step, even if you are not an accountantHow to build a financial forecast: the four tables, revenue from assumptions, working capital and break-even, with a fully worked shop example.Read the guide →
Guide · 10 minutesHow to estimate your market size: the TAM, SAM, SOM methodEstimate your market size with TAM, SAM and SOM: top-down and bottom-up calculations, worked examples, free public data sources and mistakes to avoid.Read the guide →
Guide · 11 minutesHow to fund a startup in France: your options, step by stepSavings, family, honour loans, bank loans, public aid, crowdfunding: how to fund a startup in France and in what order to combine these options.Read the guide →
Guide · 10 minutesThe prêt d’honneur (honour loan) in France: conditions, amounts and how to get onePrêt d’honneur, France’s honour loan: what it is, which networks grant it, published amounts and terms, eligibility, the committee and mistakes to avoid.Read the guide →
Practical guides
- Guide · 5 minutesHow to evaluate a business ideaSix checks to run on your own, before you put time and money into it.
- Guide · 5 minutesWhat a banker looks at in a projectA lender’s questions, and what is worth preparing for each one.
- Guide · 6 minutesPitch deck: the structure, slide by slideTwelve slides in order, for a deck that reads on its own.
- Guide · 6 minutesInformation memorandum: purpose and contentsWhat it is, what it contains, and how it differs from a business plan.
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